7 reasons to use TheMarketer.com for ecommerce email marketing

Ten years ago there was Mailchimp. It was nowhere near today’s platform capabilities and other contemporary email marketing tools. But even back then businesses were underestimating email marketing for the ecommerce. Everybody was hyping about social media.

Nowadays, the tables have turned. A lot of ecommerce businesses struggle to achieve acceptable ROAS using social media and PPC. No need to explain why. Google it!

TheMarketer.com as many of the new email marketing platforms, is born by the need to offset the soaring CPM prices and the ever increasing dependance on external marketing platforms like Meta and Google.

It is easy to get lost among the hundreds of tools and platform about marketing automation and email marketing. But theMarketer (having such a generic nondistinguishable brand name), has something unique that allowed the company to gain over 1500 online businesses subscribe to its tools for about an year after they launched it.

What is more, the platform barely has any churned customers.

So what is making this emaiol marketing tool prefered by the customers instead of the globally popular competitors.

Its pleasant to use

The reason for many marketers to procrasinate with their email marketing strategies is about simple productivity issues. Even with modern email builders it takes time, effort and in many cases designer skills to do things right and get the expected results.

With the Marketer, one can just drag a an entire products section into a predefined design and just hit SEND. It easy to plan a month worth of campaigns within les than an hour and you will not even need to be a designer (Of course if you are, the results will be even better).

Has it all and more

The platform offers most if not all the features of the popular alternatives and also includes a few tools to boost engagement, open rate and ravenue.

Wander when is the best time to send your email campaigns? TheMarketer will choose it automatically for every recipient based on customer data.

Don’t know how to create engaging subject lines? TheMarketer will offer ideas supported with real time data for the average open rate and popularity.

Pesronalisation and product recommendations are at the heart of the ravenue generation email marketing suite, which helps marketers add personalised product offerings for every single recipient within just one drag and drop action.

One of the best features that is missing in most of its competitors is the loyalty programs engagement boosting tools, which allows theMarketers users to build their loyalty customer base faster than their email lists.

Segmentation with theMarketer is great. You can use a number of predefined behaveoural segments based on onsite behaveour, purchase behaveour, campaigns activiti and even loyalty, feedback and RFM analises.

Automation is like a breeze. Use the builder or use one of the many predefined templates and onboard new customers for your digital marketing agency within hours not days.

Stellar deliverability

You can not sell anything if you cannot reach the inbox. On top of everything the platform uses AWS for sending email which puts theMarketer on the same table with the market leaders.

Expect outstanding deliverability together with automatic list cleanup and management tools.

Become an email marketing expert overnight

Everything in theMarketer is visual, beautifully organised and intuitive for every beginner to hit the ground running with their email marketing success.

Using the subject lines ideas tool, over 700 beautiful email templates, 30+ autotation flows, hundreds of designs for signup forms and complete customisation for everithing, you will hardly find anything to miss in theMarketer.

Built for ecommerce

With its personalised product recommendations TheMarketer helps ecommerce businesses to boost their engagement and sales with email marketing. By automated detailed tracking and analising visitor data, the email marketing tool can deliver the most relevant product recommendations for every subscriber, helping them find more of what they like and not miss anything important.

If you are new to ecommerce you will find all the current trendy tactics in the platfom.

Killer pricing

Being developed in Eastern Europe, theMarketer has an outstanding pricing advantage. At the time I am writing this article, it offers a free plan and even the full feature plan is prised well bellow of the majority of other similar apps, let alone the most popular ecommerce dedicated competitor platforms.

Supercharging loyalty programs

Last but not least theMarketer includes a rich loyalty and referal tools. Set up a loyalty within minutes and watch your customers coming back for more. You can easily build both tier based and point based programs and customise them to the very icons and ponits branding.

You can reward your customers for various types of actions including sharing on social media, sending reviews and even sending back pictures of the products customers have bought. Before you know, you started your user generated content strategy.

With its rich functionality, ease of use, best practices and inovative approach TheMarketer definitely deserves a try. You can start a free account and use it for up to 1000 subscribers with unlimited email sends.

I will be glad to hear your thoughts if you have tried theMarketer.com.

Cheers!

Alex